Introduction to LinkedIn Sales Navigator Saved Searches
Have you ever found yourself repeatedly typing the same search criteria in LinkedIn Sales Navigator, wasting precious time that could be spent connecting with potential leads? If so, you’re not alone. That’s where the power of saved searches comes in.
Saved searches in Sales Navigator are like your personal lead-generating assistant. They allow you to save specific search criteria, so you can quickly run the same search whenever you need, without starting from scratch. But that’s not all – these saved searches also send you weekly alerts when new leads matching your criteria pop up on LinkedIn. It’s like having a constant stream of fresh, qualified leads delivered straight to your inbox!
How to Save a Lead Search in Sales Navigator
Ready to supercharge your lead generation process? Let’s walk through the steps to save a lead search in Sales Navigator:
- Access lead search filters: Start by clicking on the ‘Lead filters’ option in the search bar at the top of your Sales Navigator home screen.
- Refine your search criteria: Use the various filter options listed on the left side of the screen to narrow down your search. You can filter by job title, company size, industry, and more. Get as specific as you need to find your ideal leads.
- Toggle the “Get notified” option: Once you’ve set your filters, look for the ‘Save search to get notified of new results’ option above the filters. Make sure to enable this – it’s your ticket to automatic lead updates!
- Name and save the search: Give your search a memorable name. Something like “Tech CEOs in San Francisco” is much easier to remember than “Search 12”!
And voila! You’ve just created your first saved search. Now, Sales Navigator will do the heavy lifting, constantly scanning for new leads that match your criteria.
Using Saved Searches for Lead Generation
Now that you’ve got your saved searches set up, it’s time to turn them into a lead generation powerhouse. Here are some pro tips to maximize your results:
Tips for using saved lead searches
One of my favorite techniques is using what I call “Icebreaker Filters”. These are specific filters that give you instant conversation starters. For example:
- Job Changes
- Company Follows
- Profile Views
- Recent LinkedIn Posts
By using these filters, you’re not just finding leads – you’re finding leads with a ready-made reason to reach out. For instance, if someone just changed jobs, you could say something like: “Congratulations on your new role at XYZ Corp! I’d love to hear about your plans for the department.”
Tips for using saved account searches
Don’t forget about account searches! These can be goldmines for B2B sales. Try using filters like:
- Companies Hiring on LinkedIn
- Recent Funding Events
- Senior Leadership Changes
Once you’ve identified promising accounts, use the account-based search technique. Save these accounts to a list, then use that list as a filter in your lead search. This way, you can find the right people within the right companies – a double win!
Managing Saved Searches
As your lead generation strategy evolves, you’ll want to keep your saved searches organized and up-to-date. Here’s how to manage them effectively:
Accessing and viewing saved searches
To view your saved searches, click on “Saved Searches” next to the search bar at the top of your Sales Navigator homepage. A sidebar will open, showing all your saved searches along with the number of results for each.
Editing and deleting saved searches
Need to tweak a search? Click on the pen icon next to the search name to edit it. If a search is no longer relevant, you can easily delete it by clicking the trash icon.
Limits on the number of saved searches
Keep in mind that Sales Navigator allows you to save up to 50 lead searches and 50 account searches. It might seem like a lot, but trust me, you’ll be surprised how quickly you can reach that limit when you’re in full lead-generation mode!
FAQs
How often does Sales Navigator update saved searches?
Sales Navigator updates saved searches weekly, sending you email alerts with new results that match your criteria.
Can I export leads from my saved searches?
While Sales Navigator doesn’t have a direct export function, you can use third-party tools to export your leads to a CSV file.
How do I find saved searches on LinkedIn Recruiter?
On LinkedIn Recruiter, click on “Saved searches” under the global search bar on your homepage, or select it from the dropdown menu in the search bar.
Can I access saved searches on the Sales Navigator mobile app?
Yes, you can access saved searches on the mobile app. Tap the search bar, then tap the “Saved Searches” tab under Find Leads or Find Accounts.
What happens if I reach the limit of saved searches?
If you reach the limit of 50 saved searches, you’ll need to delete an existing search before you can save a new one.
Can I share my saved searches with team members?
Currently, Sales Navigator doesn’t offer a feature to directly share saved searches. However, you can share the search criteria with your team members so they can recreate the search.
Remember, saved searches are more than just a convenience – they’re a powerful tool for consistent, efficient lead generation. By mastering this feature, you’re setting yourself up for LinkedIn prospecting success. Happy hunting!